Month: October 2019

Find Focus: The 2020 Norco Optic and Bryn Atkinson

Jump inside the mind of Bryn Atkinson as he blasts through the trails of interior British Columbia on his 2020 Norco Optic. For more on the completely redesigned Optic: Video: Scott Secco Rider: Bryn Atkinson View this post on Instagram… Read More ›


A C T . II Feat. Brandon Semenuk Filmed By: Rupert Walker & Clay Porter Additional Filming: Paul Genovese & Brandon Semenuk Edited By: Rupert Walker Sound Design: Keith White Song: Glass & Stone – Tor (Marmoset Music) Photography: Toby… Read More ›

My Kona Lacy Kemp

Kona Marketing’s Lacy Kemp and her nearly-retired trail dog, Roscoe, are the latest to be profiled in our My Kona series. Lacy lives on Galbraith Mountain in Bellingham and tries to ride most days. When not riding, she’s teaching free… Read More ›